Pound of Ground - Pivot Forward
53593
portfolio_page-template-default,single,single-portfolio_page,postid-53593,qode-core-2.1,select-core-2.1,ajax_fade,page_not_loaded,,capri child-child-ver-1.0.0,capri-ver-3.3, vertical_menu_with_scroll,smooth_scroll,grid_1200,blog_installed,wpb-js-composer js-comp-ver-6.6.0,vc_responsive

Pound of Ground

We develop new & innovative brands.

Pound of Ground

When our client needed help developing new food packaging and a brand to represent their idea we dug in. We developed initial branding and packaging for retail testing and then worked to refine the packaging to emphasize the ease of use for the consumer. This frozen food packaging featured a big window to allow the shopper to clearly see the high quality and natural food within. We aimed for breakthrough to help this product stand out in a busy freezer case.

Category

Branding, Packaging

Tags
brand development, consumer packaged goods, food packaging, frozen food packaging, packaging design, retail packaging